Paps Italian

IDENTITY DESIGN     +     PACKAGING DESIGN     +     ILLUSTRATION

Paps Italian’s passion is creating genuine Italian recipes, using fresh ingredients comes from local farms and authentic charcuterie products of Napoli. I wanted to design a branding with lots of bright red which reflects wood fire and ingredients from Italian cuisine. Similar script characters to Mums Cafe’s logo used in the Paps Italian’s logo to emphasize family ties between two restaurants, which situated across each other in a passageway in Karakoy.